Journal

Ramadan in Bloom: Aab at Kew Gardens

Ramadan in Bloom: Aab at Kew Gardens

We present this year's Ramadan Collection at the historical Kew Gardens for its stewardship and extensive collection of plants. Discover our journey to Ramadan in Bloom.
Ramadan Through The Years with Aab

Ramadan Through The Years with Aab

Aab's Ramadan Collections have not only been a celebration of style but also a testament to the brand's dedication to showcasing Islamic heritage. We welcome you to stay tuned for our upcoming Ramadan Collection of 2024. 
Cold Weather Styling - Skirts and Trousers

Cold Weather Styling - Skirts and Trousers

It's the season of layering and you're getting ready to organise your winter wardrobe. Here's our little reminder not to forget your Maxi Skirts and Flared Trousers.
The Modest Autumn/Winter Collection 2023

The Modest Autumn/Winter Collection 2023

The second arrivals of our Autumn/Winter 2023 Collection have landed in earthy autumnal hues and wintery palettes of plum and navy. Elevate your modest wear wardrobe with our top picks.

Aab for Palestine

Aab for Palestine

We urge for an immediate ceasefire and for the access to water, food, fuel, and humanitarian aid to be granted immediately to the Palestinian people.

Refer a Friend - Updated!

Refer a Friend - Updated!

Gift a friend £10 to spend on Aab with just two clicks!
Shop Online with Aab to Help Earthquake Victims

Shop Online with Aab to Help Earthquake Victims

Aab will be donating 15% of proceeds from  all online sales this weekend (24-26th February 2023) to the Turkey & Syria earthquake emergency appeal. 
Aab at Saverah Women in Business Awards

Aab at Saverah Women in Business Awards

Our co-founder and creative director, Nazmin Alim, was honoured to present the award for Fashion Business of The Year at the Saverah Women in Business Awards 2023.
World Hijab Day with Aab

World Hijab Day with Aab

As part of World Hijab Day, members of the Aab team joined volunteers from Muslims in Rail at Paddington Station in London for their "Ask Us About Hijab" pop-up event to educate members of the public about the practice of modesty in Islam.
Farah Siregar
The Season of Coats & Cover Ups

The Season of Coats & Cover Ups

With the shorter daylight hours and dropping temperatures, now is the time to wrap yourself with Coats & Cover Ups. Discover the latest Aab winter additions featuring cozy fleeces, hoodies, jumper dresses, and teddy coats.
Cold Weather Dressing

Cold Weather Dressing

When it comes to winter, layering is key.
3 Trends To Follow This Season

3 Trends To Follow This Season

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