The Story of Embroidery - Ramadan 1446H

The Story of Embroidery - Ramadan 1446H
Alhamdulillah, once again Ramadan is just around the corner and we know that many of you have yearned for something new within our artisanal creations. This year we have worked tirelessly towards creating new and exciting designs. Our design and production team have worked together to bring together three styles of embroidery; working with new cuts, colours, and fabrics to create a fascinating collection of unique embroidered pieces.

 



Our Ramadan Collection draws inspiration from middle-eastern tatreez, floral and intricate needlework from Kashmir, and for the very first time we have added a new style of embroidery that comes from Japan known as sashiko. Time, passion, and effort have been put into each of these designs in the hopes that you will love them and be able to wear them for many years to come.



Sashiko

Sashiko with literal meaning “little stabs” is a form of decorative stitching (or functional embroidery) from Japan. It is a versatile Japanese stitching and embroidery technique primarily used to mend, reinforce, and embellish garments. In the past, the women of rural farming communities practiced this simple running stitch using white thread on indigo-dyed fabrics like cotton and hemp. Over time, sashiko has evolved from a frugal necessity to a decorative stitching style. Modern examples of sashiko can be observed in various contemporary fashion houses both in Japan and beyond.

 

Discover Aab's sashiko-inspired collection of abayas and maxi dresses

 


 

Tatreez

Tatreez ( meaning"embroidery" in Arabic) is an embroidery art form requiring an exceptional amount of patience, dedication, and precision. It is more than just decorative stitching; at the heart of tatreez are symbolic motifs that represent the different facets of Palestinian life and culture, for example, they can depict animals, plants, household objects or geometric patterns.

 

 

Kashmir

Kashmir is renown for its colourful embroidery on many different types of apparel and fabrics. Crewel embroidery is one of the most well-known embroidery technique that Kashmiri craftsmen use.  It involves a pointed crochet ("Aari") and woollen or art-silk yarn for the embroidery. The background fabric can be cotton, organza, velvet, linen or jute.

 

 

Inspired by Heritage, Crafted With Care For Today 

 

At Aab, we don't believe in fast fashion. Did you know - our Ramadan collection takes a whole year from conception of design, to sampling, and finally approving and producing the final piece. We don't buy our products off the shelves nor do we mass produce. It's a labour of love and we hope you will love your pieces just as much as we loved making them.



 


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