Journal
The Story of Embroidery - Ramadan 1446H
Our Ramadan Collection draws inspiration from middle-eastern tatreez, floral and intricate needlework from Kashmir, and a new style of embroidery from Japan known as sashiko.
How to Build a Ramadan Wardrobe: Essentials for Modesty and Comfort
Whether you're attending mosque gatherings, family Iftars, or simply going about your daily routine, take some inspiration and practical advice to make your Ramadan wardrobe both respectful and stylish.
Autumn/Winter Collection 2024
The new season is all about building impactful layers and embracing new shades of neutral colours.
Stylish School Runs: Modest Outfits for Mums Who Are Always On the Go
Take your school run routine as a chance to embrace your style with modest, comfy, and fabulous outfits. With these handy modest wear picks in your wardrobe, you will look and also feel your best all through the day.
New In: The Print Hijab Story
We are excited to unveil our new print modal hijab collection, designed exclusively for Aab. The collection features 9 unique prints inspired by the iconic urban features of London and the powerful beauty of nature.
Modest Lined-Maxi Dresses Can Have A Big Impact This Summer
As the temperatures rise and the sun shines brighter, it's time to update your wardrobe with the perfect summer attire. Lined and modest maxi dresses are a must-have this season for several reasons:
A Guide to Modest Graduation Outfits
Graduation season is here, and it's time to start thinking about what to wear for this special occasion. Here are 5 picks from our latest High Summer Collection that will help solve your graduation outfit dilemmas.
5 Hijabs To Have This Summer
This summer it's important to stay cool and comfortable while still maintaining modesty. Here are 5 hijabs that are perfect for the summer months, which can be easily styled with our latest range of abayas, kaftans, and maxi dresses.
Modest Wear Made Easy - Two Piece Open Abaya
With its simple and chic construction, our Two Piece Open Abaya is a wardrobe essential for anyone looking to elevate their modest wear collection.
5 Of The Best Kaftans To Wear This Summer
This summer, one modest silhouette stands out as a quintessential addition to your collection of modest wear: kaftans. With flowing silhouette and versatile wear, the kaftan effortlessly combines elegance with comfort.
Keep It Light, Easy And Breezy With These Essential Linen-Feel Looks
Our new linen-like abayas are made from breathable and soft textured fabric, which offers the perfect balance of coverage, style, and comfort.
Join us at the Aab Pop-Up Sale 2024
Visit our physical pop-up shop 29-30 June 2024 at the Host of Leyton, East London. Enjoy great offers on Abayas, Maxi Dresses, Hijabs and more! No tickets are required to attend the event.
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