Journal

The Modest Autumn/Winter Collection 2023

The Modest Autumn/Winter Collection 2023

The second arrivals of our Autumn/Winter 2023 Collection have landed in earthy autumnal hues and wintery palettes of plum and navy. Elevate your modest wear wardrobe with our top picks.

Aab for Palestine

Aab for Palestine

We urge for an immediate ceasefire and for the access to water, food, fuel, and humanitarian aid to be granted immediately to the Palestinian people.

Refer a Friend - Updated!

Refer a Friend - Updated!

Gift a friend £10 to spend on Aab with just two clicks!
Shop Online with Aab to Help Earthquake Victims

Shop Online with Aab to Help Earthquake Victims

Aab will be donating 15% of proceeds from  all online sales this weekend (24-26th February 2023) to the Turkey & Syria earthquake emergency appeal. 
Aab at Saverah Women in Business Awards

Aab at Saverah Women in Business Awards

Our co-founder and creative director, Nazmin Alim, was honoured to present the award for Fashion Business of The Year at the Saverah Women in Business Awards 2023.
World Hijab Day with Aab

World Hijab Day with Aab

As part of World Hijab Day, members of the Aab team joined volunteers from Muslims in Rail at Paddington Station in London for their "Ask Us About Hijab" pop-up event to educate members of the public about the practice of modesty in Islam.
Farah Siregar
The Season of Coats & Cover Ups

The Season of Coats & Cover Ups

With the shorter daylight hours and dropping temperatures, now is the time to wrap yourself with Coats & Cover Ups. Discover the latest Aab winter additions featuring cozy fleeces, hoodies, jumper dresses, and teddy coats.
Cold Weather Dressing

Cold Weather Dressing

When it comes to winter, layering is key.
3 Trends To Follow This Season

3 Trends To Follow This Season

6 Useful Tips & Advice for Muslim Women Preparing for Hajj & Umrah

6 Useful Tips & Advice for Muslim Women Preparing for Hajj & Umrah

The Ultimate Guide to Packing  for Your Next Vacation - The Modest Edition

The Ultimate Guide to Packing for Your Next Vacation - The Modest Edition

Occasion wear Hijab Styling Guide

Occasion wear Hijab Styling Guide

Discover our step-by-step hijab styling guide on how to style 3 occasion wear hijab styles.

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